pastapop packaging

Who says artisan pasta has to look like it’s been stored in a dusty pantry since the 1940s? I gave PastaPop a high-octane, technicolour wardrobe that screams "fresh" louder than a Saturday morning market. It’s a bold, punchy middle finger to boring beige bags, designed to help a small biz dominate the local deli shelf and look bloody brilliant doing it.